5 Useful IFTTT Recipes To Help With Social Media Automation

IFTTT? Recipes? If you know what I’m talking about then proceed below. If not, let me explain. IFTTT stands for: If This Then That. IFTTT is a automation website that is based upon recipes and channels. Think of a recipe as a simple if-then question.

And think of the channels (ex: twitter, facebook, dropbox) as the actions. These actions have triggers.

For example, if I [trigger] favorite this YouTube video while signed in with my YouTube account, then that YouTube video will be [action] tweeted out from my Twitter profile, automatically.

These types of social automation actions can help you stay omnipresent across multiple platforms without overwhelming your audience.

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You can set up many various recipes for different types of automation. For both social media and every day notifications. But be careful. Plan properly. Otherwise your automation will hurt your social media marketing.

If you are just getting started with automation, then here are five useful IFTTT recipes to check out.

1. Favorited YouTube Video Gets Auto Tweeted

A recipe to automatically tweet a YouTube video after you favorite it. This helpful recipe can expedite your cross-platform social activities by combining them. Once you favorite a video on YouTube, it will be posted to your Twitter profile.

IFTTT Recipe: If new favorite video then tweet it. connects youtube to twitter

How It Works: Using an RSS feed associated with your YouTube favorited videos, this recipe will pull content from the feed each time it is updated. That update triggers the recipe to post that content to your Twitter profile.

2. New Article Added To RSS Feed Gets Auto Tweeted

A recipe to automatically tweet links to articles from a feed once the content is made public. This is a very commonly used recipe at IFTTT.com. It can also be easily abused too. If you setup more than a handful of feeds to auto-post content to your Twitter profile, you may see some of your followers leave because of the constant stream of updates.

IFTTT Recipe: RSS - Twitter connects feed to twitter

How It Works: Using an RSS feed associated with a blog or website, this recipe will pull content from the feed each time it is updated. That update triggers the recipe to post that content to your Twitter profile. Use this recipe with caution. If you pick an RSS feed that is updated too often, it may have a negative response by your followers.

3. Uploaded Instagram Photo Gets Auto Tweeted As A Photo

A recipe to bypass Instagram turning off twitter cards. Since Instagram is owned by Facebook. And Twitter and Facebook are considered heavy competitors, the two battle each other through technology. When you use Instagram’s native auto-post feature to Twitter, your image comes through as a link. Forcing those who view it to click through and see it from Instagram’s servers.

This recipe helps you trump all of that. It allows the pictures you upload to Instagram to also get uploaded into Twitter without them being converted into a link. This may not seem like that big of a deal. But if you upload your Instagram pictures with a hyperlink, it will then be ported through on Twitter. You can then go back into Instagram and erase the link, but know that it’s live on Twitter.

IFTTT Recipe: A recipe to bypass Instagram turning off Twitter cards. connects instagram to twitter

How It Works: Using an RSS feed associated with your Instagram account, this recipe will pull pictures from the feed each time it is updated. That update triggers the recipe to post that content to your Twitter profile as a picture post. This recipe helps bypass your picture from showing up as a link. Instead, it will be pulled through as a picture.

4. Uploaded Instagram Photo Gets Auto Posted To Google+ As A Photo

A recipe to automatically add your Instagram photos to Google+ as a photo. Instagram allows you to auto-post pictures to Facebook, Twitter, Tumblr and Flickr but not Google+. This recipe fixes that problem. While active, each time you upload an image to Instagram, it will also be posted to your Google+ profile.

IFTTT Recipe: Post instagram photo to Google+ as a photo connects instagram to buffer

How It Works: Using an RSS feed associated with your Instagram account, this recipe will pull pictures from the feed each time it is updated. That update triggers the recipe to post that content to your Google+ profile as a picture post.

5. Google Plus Post To Facebook Wall

A recipe to automatically add a Google+ post to your Facebook wall. When this recipe is active, any time you post to your Google+ profile, that post will also then go out on your Facebook wall or page.

This recipe can help save time from having to go over to Facebook and post the same piece of content, especially if you aren’t going to change the message.

IFTTT Recipe: Google Plus Post to Facebook Wall connects feed to facebook

How It Works: Using an RSS feed associated with your Google+ profile, this recipe will pull content from the feed each time it is updated. That update triggers the recipe to post that content to your Facebook wall. You can also use this recipe and substitute the Facebook wall with Facebook page.