New Snapchat stories are being promoted by Snapchat everyday. Stories help unite users in a specific geographic location and are usually event specific. Snapchat stories are also international, which creates unique content that anyone from anywhere can consume.
In this Live Story, there were two sponsored snaps for the upcoming movie The Age of Adaline, which were shown at the beginning of the 3 minute story.
Here are some screenshots from the April 29, 2015 Snapchat Story: San Francisco Life!