The 5th annual Social Media Conference for Financial Services, hosted by LIMRA and LOMA in Boston, has come to an end and there was a lot of great information shared among the speakers.
Facebook and Twitter both had representatives speak about the benefits available for the financial service industry. Other sessions included more general yet useful information about the changing landscape of social media marketing and how it is being applied best within the financial services industry.
All-in-all, I thought there were some common principles that existed throughout the conference.
LinkedIn now has 2 new members every second. #LLSMC
— Tyler Lawrence (@TyLawMMA) August 20, 2014
78% of consumers trust other consumers… only 18% trust advertisements #llsmc
— Brian Pludeman (@Plude01) August 20, 2014
— Meagan Hency (@mherf) August 21, 2014
— Amy McIlwain (@amymcilwain) August 21, 2014
— Joanna Belbey (@Belbey) August 21, 2014
— Victor Gaxiola (@VictorGaxiola) August 20, 2014
— LIMRA CRS (@LIMRA_CRS) August 21, 2014
— Jill Rowley (@jill_rowley) August 20, 2014
— Terry Golesworthy (@TerryCRG) August 20, 2014
Now in its 5th year, this conference provides the strategies and practices you and your team need to build relationships, enhance your brand, grow sales and recruit new producers with social media.
The presenters will help you tackle crucial sales, marketing, compliance, IT, and operations opportunities and challenges. They are financial services executives, legal and regulatory experts, advertising executives, and technology leaders with expertise you can trust.